ABOUT US

Welcome to the official Sassy Girl PR website, where the sexy, smart and sassy
get their fix for everything social media and public relations.

What We Do

We specialize in online marketing using social media and public relations, where we communicate clearly with the public as well as a company’s or person’s customers/fans, in a way where it can make a lasting impression on people. We align with your communication goals and objectives. After our initial meeting, whether in person, email, and phone, we develop strategic communications programs that can be either stand-alone or integrate with your other marketing and communications initiatives.

Who We Are

We know that a successful social media strategy involves more than accumulating likes, followers or having a great reputation. The content should be aligned with the heart and soul of a brand and the desired consumer experience. We can help. We are setting the standard in our field.

What We Offer

We offer a range of social media marketing where we Manage, Plan, and Execute All Of Your Social Media Content. We also offer a range of public relations content that focuses on promoting the image of a company or individual. We can help all types of companies and brands.

We help authors with creating their author brand and marketing their books using social media and other public relation content. We also use the Goodreads platform to help with the success of your book and brand.

We also help businesses find the best fit for influencer marketing.  We help chose the best social media influencers, freelancers and ambassadors that will help assist your business in making it a well known brand.

If you would like to learn more, send us an email, tweet us on Twitter, message us on Facebook, and we will get back to you within 12-24 hours.

Our Philosophy

Social media is creative work.

While it’s often characterized as a sales and marketing communications tool, it’s equally a creative medium. Meaningful updates or posts can involve artful research, writing, and design—which then get more engagement. When you pour your heart and soul into something that has meaning, it doesn’t just look like work or feel like work, it becomes a work of art.

The Rules Are Exactly What You Make Them.

I still believe that there aren’t any concrete rules—but good principles or best practices, yes. Ultimately social media use is as distinctive as a person’s fingerprints. It’s hard to copy someone else’s use exactly and see the same results.

That is why it’s important to come up with a marketing plan that best fits your company or an individual’s needs.

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Creative Process

Social Media and Creative Preparation

Before we start creating, we expose ourselves to what has already been created, and the concepts, themes and ideas that come along with that. Creatives are therefore consumers of media, and social media has a clear role to play in this stage of the process.

This step in our process typically includes, but is not limited to, developing a content strategy, editorial calendar, providing ongoing monitoring of all networks, reviewing social media keyword lists and identifying the benchmarks that ultimately drive all of your business objectives and goals.

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