Social media is creative work.
It takes a lot more than clever tweets, updates and blog posts to win attention these days. We are creative in our thinking, in how we form a strategy and in the campaigns that we deliver. Whether you need us to develop the social media strategy, create content, or teach you how to use a certain platform, it’s our job to deliver social media content that capitalize on trends to better connect your brand with your audience.
The Rules Are Exactly What You Make Them.
I still believe that there aren’t any concrete rules—but good principles or best practices, yes. Ultimately social media use is as distinctive as a person’s fingerprints. It’s hard to copy someone else’s use exactly and see the same results.
That is why it’s important to come up with a marketing plan that best fits your company or an individual’s needs. There is no cookie-cutting strategy that works with every brand, company, or individual.