There are tons of things that are going on behind the scenes at your favorite social media platforms. And with that comes tons of changes and new tools!
YOUTUBE:
Google is making it easier to rename a YouTube channel by letting users update their channel name and picture inside YouTube. And those changes will now only impact their YouTube profile and not their entire Google presence.
The update makes sense for Creators who also use Gmail to market their services or who may be using their email account for a totally different purpose. Now, your Gmail name and profile picture does not have to necessarily match your YouTube presence.
On desktop, you can change a channel name and picture by going to Youtube Studio and then “Customization”, where they are located under the Basic Info and Branding tabs. On mobile, you need to tap your profile picture, then your channel, and then hit “Edit channel.”
Before you rush to rename your YouTube channel, know that there is one significant caveat to the new feature: You will lose your verification check mark if you change your name. And YouTube says the only to gain your badge again, will be to apply again.
PINTEREST:
As part of its effort to give creators more control over their content, Pinterest is now launching a new tool that lets them decide where their content appears on its platform and gives them the ability to automatically remove current and any future versions of their content.
Content creators who want to take advantage of this new feature can first submit their applications in the Content Claiming Portal. If their application is approved, they will be able to upload original content they want to be enforced – and one of the following enforcement options:
- Mine only: Remove existing and future versions of the images from Pinterest, except Pins originally saved by me.
- Website only: Remove existing and future versions of the images from Pinterest, except Pins that link to my claimed website(s). (This option will only be available if you have a claimed website.)
- Block all: Remove all existing and future versions of these images from Pinterest.
Pinterest is making the Content Claiming Portal available to a small group of invited content creators worldwide – but is working on expanding the tool’s availability to more creators soon.
TWITTER:
Twitter has started testing its redesigned profile for businesses that allows owners to display more information potential customers can see. The Twitter Business account announced the launch of “Professional Profiles” and posted a photo showing what it would look like. It will still display the owner’s website and their following/follower number, but it now also features an “About” section that’s somewhat similar to Facebook’s. Twitter has started testing Professional Profiles with a small pool of business owners in the US, but it will roll out access to the feature to more accounts in the coming months.
INSTAGRAM/FACEBOOK:
Facebook said on Thursday said it will begin testing ads on its TikTok clone Instagram Reels in India, Brazil, Germany and Australia, as the social media giant aims to make money from its short-form video feature.
The company is seeking to capitalize on its popularity in India, a fast-growing social media market, while rival TikTok has been banned from the country since last year. Facebook has said it plans to test other features in India, such as letting content creators share Reels videos on their Facebook accounts.
The introduction of ads is an “indication of how strong the momentum is for Reels.”
Facebook added it will roll out sticker ads for Facebook Stories in the coming weeks. Brands can create stickers that creators will place in their Stories, and influencers will earn a cut of any sales made through the sticker ads.
The feature is part of Facebook’s push to court content creators who are increasingly making money directly from fans and followers through platforms such as audio chat app Clubhouse and membership site Patreon.
Leave A Comment