Are you looking for a fresh approach to building and implementing a video strategy? Have you ever wondered how to create and share video content to boost your brand identity across channels? As major platforms like Youtube, Instagram, and TikTok prioritize video over still images, video is no longer just “nice-to-have”—it’s a key tool in the marketer’s toolkit.

Social media is a critical new tool for customer service. Using it right is an artform. When you reply to one customer, thousands read your response. Every word is shared with the world. Social media permanently changed how hiring managers and HR professionals hire people. Now, data suggests that 70% of hiring managers have hired candidates using social media, and 84% of companies are currently using social media for recruiting. As these platforms mature, you risk missing out on top candidates if you don’t know how to leverage these tools.

With a solid understanding of social media in your tool kit, you can craft a winning personal brand that helps you generate more leads and, ultimately, make more sales.

In my course, I explain how social media algorithms function, why and how they differ across platforms, and how to leverage them to make your content more discoverable and expand your online influence with engagements that stick. I will teach you how to create more relatable, authentic, and compelling video assets. Put on your director’s hat and showcase your brand to connect with your customers. Get tips on creating video content for distribution as part of a marketing strategy. Explore different video formats such as product videos, livestreams, and more, along with ways to deliver targeted messaging, and leverage videos on websites and social media platforms.

By the end of this course, you’ll be equipped with the knowledge you need to get your content in front of your target audience across a range of social media platforms.

If you are interested, fill out the contact us form and tell me that you are interested in either the Youtube Course, LinkedIn Course or the Tiktok Course.