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29 Jun Now Is The Time To Seize The Moment

While brands have reduced ad spends, those that are able to sustain during these times are turning to influencer marketing. Undoubtedly, the repercussions of the pandemic, even if it subsides, will keep affecting consumer behavior in future. The new way of life which fosters the ‘stay...

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23 Jun Twitter, Instagram and Youtube All making Waves This Summer

Successful advertising used to be all about artistic creativity and financial muscle. In today's world, it's all about data, analytics, and  algorithms. Influencer marketing is a significant and fast-growing section of the social media marketing industry. Brands have been hit hard due to Covid-19. We...

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12 Jun Surprise – More changes coming to your favorite platforms

If you haven't been on social media for awhile and decided to take a break, here's what changes are coming to the platforms. For businesses and entrepreneurs who started making masks, Facebook is allowing you to now do Ads.  Now the ban will only apply to...

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22 May Facebook and Instagram Turn Business Profiles Into Storefronts

Both Facebook and Instagram already supported a degree of e-commerce — for example, Facebook has its Marketplace and will likely make a bigger push through its Libra cryptocurrency initiative, while Instagram allows users to buy products featured in posts and ads. But the company’s new...

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